Sometimes things just don’t go to plan. A great marketing idea.
A weight loss product, complete with calorie in, calorie out research that, in theory, should make the product perfect for a weight loss diet.
But….then there’s this study published that blows the whole thing out of the water. Feed rats the low fat potato chips and they gain more weight than the rats fed the Real Thing.
Take home message from Dr Karen: Don’t eat food that has been fiddled with by human hands, especially if it’s been done in a chemical lab rather than a commercial kitchen.
This is such an important concept that I spend some time explaining how to get it right as a part of my Vitality4life program. Click here to join my growing wellness community.
Swithers, S.et al, 2011. Fat Substitutes Promote Weight Gain in Rats Consuming High-Fat Diets. Behavioral Neuroscience, 125 (4).